< PreviousA ten-minute drive along Braddock Avenue from Edgewood to Braddock is a visual contrast that reflects the economic disparities of the region. Edgewood with neatly trimmed lawns and large homes had a poverty rate of 4.99% in 2019. In Swissvale, the houses are a bit smaller, there is some blighted properties, and a poverty rate of 13.2%. Braddock, part of the Mon Valley, with a poverty rate of 36.7% and littered with empty lots and blight, is a long way from to its place as an international titan of industry in the 1920s. Directly con- tributing the high rate of poverty in the Mon Valley region (29.08%) are systemic racism, chronic illness due to environmental pollution, violence, limited public transportation, and a lack of employment opportunities in the region. Addressing these issues by establishing economic equity is a key goal of the Mon Metro Chamber of Commerce (MMCC). In February of 2019 we launched the Braddock Business Community Roundtable to help budding entrepreneurs in establishing their businesses and provide support and direction to existing business owners. In less than a year it was determined that a specific region of the Mon Valley, Braddock, North Braddock, Rankin, and East Pittsburgh needed a specialized Chamber of Commerce to address systemic problems and establish economically healthy communities. Th us, in addition to assisting existing business growth and sustainability the MMCC will support entrepreneurship, create a bridge to resources, and assist in a variety of ways in community economic development. To help heal our communities the MMCC will encourage businesses owned and operated by individuals that are socially minded, environ- mentally conscious, and financially responsible. Our vision for the region is one of economic prosperity, environmental justice, and racial equality. Empowering the people of the Mon Valley to be owners and invest in their community as employers is a critical step in the pro- cess of creating a better future. 18 | TALK MAGAZINE • SUMMER 2021ThankyouTalkMagazineforalwayspromoting fairnessandequity.OurCommonwealthisa betterplacebecauseofpublicationslikeyours. PaidforbyFriendstoElectJudgeDumasforCommonwealthCourt When it comes to advocating for, expanding opportunities for, and supporting the growth of Small (SB), Small Diverse (SDB) and Veteran Owned (VBE) busi- nesses, the Department of General Services (DGS), Bureau of Diversity, Inclusion and Small Business Opportunities (BDISBO), has remained steadfast in our com- mitment and efforts. In our most recent fiscal year 2019-2020, $660 million or 18% of annual procurement spending went to SBs/SDBs, of which, Small Diverse Businesses were awarded $355 million or 10% of all commonwealth contracts. In addition, the number of minority business owners participating in commonwealth procurements held steady at 38% or 615 of the 1,634 small diverse and veteran owned businesses Fiscal Year 2019-2020 Annual Report (pa.gov). BDISBO, along with the Governor’s Advisory Council on Diversity, Inclusion and Small Business Opportunities, embarked upon an aggressive plan to implement the Disparity Study recommendations by the end of the fiscal year. A few of those recommendations were the implementation of our state-of-the-art contract compli- ance management technology called PRiSM, and the commonwealth’s new goal set- ting program. Pennsylvania became the first state in the nation to manage contract compliance, goal setting, and small diverse business certification operations through PRiSM which was actually created by a minority-owned business. Within one year, based on the Disparity Study Recommendations, BDISBO updated program policies to ensure that we adhered to constitutional standards. Since the emergence of the COVID-19 pandemic, the existence of Black small businesses was drastically reduced by 41 percent nation-wide. The Covid-19 Crisis Has Wiped Out Nearly Half of Black Small Businesses (Forbes Magazine, 8/10/2020). However, in response to this devastating blow to the Black business community in Pennsylvania, BDISBO organized the state-wide COVID-19 Small and Small Diverse Business and Community Taskforce. The Taskforce developed an initiative that resulted in a minority owned business being awarded a $10 million contract to disinfect/sterilize the 6.5 million square feet of the state capital complex. This Taskforce project resulted in the creation of 54 jobs and supported 18 small businesses. Five of those small diverse businesses were subcontracted to perform the specialized sterilization work. The Philadelphia Enterprise Center and other Taskforce partners provided working capital, training, sterilization certifications, and small business support. Pennsylvania is the only state in the nation to provide this layer of protection against COVID-19 for state workers and citizens visiting the Capitol Complex during the pandemic. Highlights of the last fiscal year included minority-owned businesses comprising 50% of the dollars ($132 million) for the Top 50 SDB vendors through the work of 17 firms. The IT Consulting/software industry comprised 38% of the dollars for Top 50 vendors. The increase in participation by the minority business community is trending upward in the right direction and within cutting edge industries Fiscal Year 2019-2020 Annual Report (pa.gov). BDISBO has been actively engaged in education and outreach to the business community. We take pride in sharing knowledge regarding policy, procurement, certification, and opportunities - not only with the SB community but with legis- lators, agency staff, prime contractors, key stakeholders, and the media. The most exciting change made to our outreach program was to host educational network- ing events by industry. It was our intention to narrow the focus of networking by industry to further enhance opportunities for the business community to meet the buyers of their specific goods or services on a more personal level. The Agency Liaison Program is another initiative that evolved out of Governor Wolf’s Executive Order 2015-11 which promotes diversity, inclusion, and small business opportunities. The Executive Order addresses the need for better agency coordination, across the Commonwealth with those agencies under the Governor’s jurisdiction, and a continuous focus on increasing opportunities for SBs, SDBs, and VBEs. For the first time ever, we have executive-level personnel in every agency coordinating SB and SDB business initiatives in coordination with BDISBO. During the last fiscal year, the BDISBO team covered the entire state supporting our SB/SDB/VBE community and its supporting associations and organizations. Since the COVID-19 changed how everyone communicated, the BDISBO staff conducted training and outreach via virtual technology software where we conduct- continued on page 28 by Kerry L. Kirkland, Deputy Secretary of Diversity, Inclusion and Small Business Opportunities 20 | TALK MAGAZINE • SUMMER 2021 BDISBO Continues its Advocacy for Small & Small Diverse Businesses in Pennsylvaniaby Shavonne Shorter, Ph.D. A Look at the Diversity, Equity, and Inclusion Work Happening On- and Off-Campus Madelyn Rodriguez (first row, far left), Director of the Multicultural Cultural Center, poses with graduating students. Dr. Shavonne Shorter (far left), Special Assistant to the President for Diversity, Equity, and Inclusion, attends an etiquette dinner with members of the Frederick Douglass Learning Community Upward Together at Bloomsburg: The President’s Commission on Diversity, Equity, and Inclusion (PCDEI) is appointed by our university president, Dr. Bashar Hanna. Commission members examine diversity, equity, and inclusion practices, recommend a vision for diversity, equity and inclusion to the president, recommend high-impact action steps, and assess the implementation of those action steps. Co-chairs of the commission are Dr. Shavonne Shorter, associate professor of communication studies, and Ms. Madelyn Rodriguez, director of the Multicultural Center. The PCDEI is comprised of over 20 faculty, staff, students, alumni, and members of the community. Earlier this year, the PCDEI shared its vision with the university through a 5-year diversity, equity, and inclusion strategic plan. The plan has five priority areas with supporting action steps. The priority areas are: increasing recruitment, retention, and graduation rates for students from diverse populations; improving recruit- ment and retention for a more diverse administration, faculty, and staff; continuing to incorporate diversity, equity, and inclusion in teaching, learning, and research; working on-campus, in local and regional commu- nities, and with alumni and supporters to develop partnerships, establish programs, offer training, and plan events to foster an environment that supports diversity, equity, and inclusion; and developing and maintaining a permanent system of accountability and responsibility involving all campus entities to ensure a strong culture of diversity, equity, and inclu- sion. To guarantee continued progress on the plan, Shorter was appointed by Hanna as Special Assistant to the President for Diversity, Equity, and Inclusion. Each semester Shorter works with members of the PCDEI to identify action items from the plan to be completed that semester. To make progress on multiple goals, Shorter created, “Upward Togeth- er: The Bloomsburg University Diversity, Equity, and Inclusion Learning Initiative.” Through Upward Together, Shorter collaborates with members of the campus and external community to provide a bevy of resources to bolster knowledge, awareness, and understanding through means such as live trainings. These trainings have been conducted by in-house experts such as Drs. Melissa Cheese, Cassandra Sachar, and Carolyn Reid-Brown, who presented on microaggressions. External experts have also conduct- ed training, such as Ms. Tameka Hatcher of the Pennsylvania Human Relations Commission, who educated the campus community on un- conscious bias. As a member of the Pennsylvania State System of Higher Education, we are proud to have launched web-based required diversity, equity, and inclusion training for all campus professionals. Our students have also taken web-based training in masse. These trainings help us to learn more about one another as we fulfill the platinum rule of treating others as they would themselves want to be treated. Shorter’s intern, Katelynn Kuijpers, also created a host of resource guides for individuals to gain more diversity, equity, and inclusion knowledge and prepare for guest speakers. We have welcomed many guest speakers to campus as a part of heritage month celebrations led by Rodriguez. In February, for our annual Rev. Dr. Martin Luther King, Jr. Commemorative Lecture, Dr. Eddie Glaude, Professor and Chair of the African American Studies Department at Princeton University and MSNBC contributor, offered a keynote lecture on lessons from the later years of Dr. King’s life. In celebration of Black History Month, Rodriguez hosted our annual Sankofa Conference, a multi-day event designed to facilitate learning, understanding, and appreciation of the rich cultural heritage of people of African descent. Presenters included Bloomsburg University alumni as well as Mr. Nyle Fort, who gave a keynote address on the state of Black America alongside members of the family of George Floyd. We have also worked with facul- ty to promote diversity, equity, and inclusion. In her capacity as the Director of the Frederick Douglass Institute for Academic Excellence, a co-curricular academic institute for social justice, Reid-Brown partnered with faculty across campus to host the first Creative Expressions Competition. Students were encouraged to use skills learned from classes to demonstrate their social justice advocacy. Prizes were awarded for categories including art, essay, music, poetry/short story, short film, and professional coursework/class project. We have also worked with members of our community. To celebrate Juneteenth, a student member of the PCDEI, Michaela Maw, worked with a community organization to design and host an event. Maw served as an intern for the Coalition for Social Equity, an organization that works to promote a community that embraces respect, fairness, and support for the human dignity of all persons. Maw sponsored a showing of the movie, “Hidden Figures” at the Bloomsburg Fairgrounds that was preceded by diversity, equity, and inclusion trivia. We are most proud of the progress made to close performance and retention gaps. In 2019 Underrepresented Minority students (URM), in- cluding Black and Latinx students, improved retention by more than 8% compared to 2018. We also reduced the gap in URM retention compared WWW.TALKMAGAZINEONLINE.COM | 21 At Bloomsburg University we are proud to be a diverse campus community that works cohesively to produce positive change. Our campus is defined by a robust climate of equity and inclusion that our entire campus community has fostered. Here is a closer look at the exciting work that is taking place. continued on page 28WHAT Pennsylvania entrepreneurs will present to PA Lawmakers the challenges minority businesses are facing in a post pandemic economy. The soft launch of the Pennsylvania Chamber for Black Owned Business (PACBOB) will be announced. WHO • PA Chamber for Black Owned Business Founders, Marcia Perry Dix & David Dix • PA Chamber of Business & Industry, Gene Barr • The GIANT Company, Nick Bertram • PA Auditor General, Tim DeFoor • PA Democratic House Leader, Joanna McClinton • PA Democratic House Whip, Jordan Harris • PA Legislative Black Caucus Chair, Donna Bullock • PA House of Representatives, Ed Gainey • DiverseForce, LLC. President & CEO, Sulaiman Rahman WHY Twenty percent of small businesses fail by the first year, 30% by the second, 50% by the fifth, and by the 10th year, a staggering 70% of businesses have shut off their lights. For minority businesses, the numbers can be even more daunting. Eight out of 10 Black-owned businesses fail within the first 18 months. Covid-19 has exacerbated some of the issues facing the Black business community. The goal of the PA Chamber for Black Owned Business (PACBOB) will be to provide sustaining support, innovative leadership, and advocacy to eco- nomically empower black owned businesses through entrepreneurship pursuits and activities. PACBOB will align with like-minded business organizations in their work to address, develop and grow supplier diversity across the Commonwealth and beyond. David Dix is a nationally recognized political strategist and social entrepreneur. CEO and Co-Founder of government relations firm, Luminous Strate- gies, David continues to build bipartisan synergies by working with Republicans and Democrats, enabling him to forge meaningful relationships that lead to successful outcomes. Prior to forming Luminous Strategies, David’s career included serving in key roles for Governors Tom Ridge and Mark Schweiker. David made a profound political transition in 2007 when he steered the Presidential fund-raising efforts as finance director for then Senator Barack Obama. David is most proud of hosting the unprecedented “High Volume, Low Dollar” fundraiser that became the staple of President Obama’s fundrais- ing strategy. He served on the National Finance Committee throughout the Obama Presidency. Governor Tom Wolf appointed David as Chairman of the Advisory Commission of African American Affairs. David has served on PA Council on Reform and as Treasurer of the Community College of Philadel- phia Foundation Board. He holds life memberships with the NAACP and Alpha Phi Alpha Fraternity Inc. David and his wife Marcia have two children attending Pennsylvania universities. In a post-pandemic effort to organize and advocate for the Common- wealth’s small diverse businesses, they have recently announced the establishment of the Pennsylvania Chamber for Black Owned Business. PENNSYLVANIA ENTREPRENEURS HOST SOFT LAUNCH TO ANNOUNCE THE FORMATION OF A STATEWIDE NONPROFIT TO SUPPORT MINORITY ENTREPRENEURS PA Lawmakers & Entrepreneurs at soft launch of the new PA Chamber for Black Owned Businesses 22 | TALK MAGAZINE • SUMMER 202124 | TALK MAGAZINE • SUMMER 2021 Reading, Berks County Pennsylvania is home to over 88,000 multicultur- al bilingual inter-generational people and its population continues to grow. Th e need for newly developed housing is also growing, but as we prefer, on green space, not on toxic wasteland. Sadly, these housing development projects target Title VII constitutionally protected classes. But Reading, Pennsylvania is also home to 14 Superfund Sites which are sites that have high levels of post-industrial contaminants in the ground. As a result, Reading Pennsylvania is also home to a high rate of deaths due to cancer. What most people don’t know is, that according to the Agency for Toxic Substances and Disease Registry Report the American Chain and Cable/Cabot Corporation Site which is now called the Buttonwood Gateway West Industrial Site was at one time commissioned by the Nuclear Regulatory Commission to become a designated Nuclear Waste Dump Site in the 1968. However, it was decommissioned as a Nuclear Waste Site during 2002-2006. WHAT IS A SUPERFUND SITE? To understand what a Superfund Site is, first, one must understand what a Superfund is? A Superfund is “a Trust Fund set up by Congress to handle the long-term or emergency clean-up of contaminated or hazard- ous waste sites.” - https://www.nationalgeographic.org/article/superfund/ Now that you understand what a Superfund is, let me explain what a Superfund Site is. A Superfund Site is one that contains elements that are hazardous to the public’s health and is governed by the Federal Government under the laws of the Comprehensive Environmental Response, Compensa- tion and Liability Act of 1980 also better known as Superfund. According to the EPA, “CERCLA” is informally called Superfund. It allows EPA to clean up contaminated sites. It also forces the parties responsible for the contamination to either perform cleanups or reimburse the government for EPA-led cleanup work. - https://www.epa.gov/superfund/what-superfund Th e contaminants found in the ground on Superfund Sites are highly toxic and are known to have cancer causing agents. Th ese chemicals include, but are not limited to Th orium, Uranium, Beryllium, Radium, just to name a few. Th ese chemicals are so dangerous to human lives that they require strict guidelines for the remediation or cleanup of the Superfund Site for reuse or recycling. If these contaminated sites are remediated properly, they can be redeveloped. However, the remediation process is very strict and can take years and costs millions. Also, it is very important to point to out that these chemicals are highly toxic for those conducting the remediation process making it necessary to use Protective Gear that is equipped to handle hazardous waste at all times. Additionally, if any demolition or ground removal of contaminated soil or removal of demolition debris takes place, these must be hosed down at all times to minimize the recontamination into the air of the local environ- ment and community. Another hazard, PCBs are also highly toxic, and if accidentally spilled on the ground, can be cancerous if not cleaned up or remediated properly. If left untouched these can also be highly toxic to the water tables. Understand that some of the radioactive chemicals have a half-life of over 245,000 years, meaning that no matter how well a remediation process is done, the land doesn’t go back to the quality needed for residential living. Th e only way to build or develop on that contaminated site would be to cap the site, once remediated to keep any toxicity from seeping out through the openings or cracks over time. One of Reading’s former Executive Directors stated, ‘we remediated that land, and that land was never to be disturbed.” Th e same land that the 55-gallon drums of PCBs were found. Hum? DIANA RIVERA-O’BRYANT CIVIL RIGHTS INSTITUTE As the COVID 19 Pandemic and Vaccine rolled out by Governor Wolf, ABBA’S ADVOCATES, We Th e People Citizens of Reading, PA and the Reading Community Housing Development Corporation planned for the Celebration of the Diana Rivera O’Bryant Civil Rights Institute, which will educate the Reading Berks County Citizens in the areas of Civil Rights, Fair Housing, Environmental Justice, Superfund/Brownfield Redevelopment, and Multicultural Labor Force on Career Development. In addition, the Advocates will assist the underserved Minority Veterans in enrollment and advocacy services to present their Post-Traumatic Stress Disorder Claims of Moral Injury and to increase Suicide Prevention Awareness eff orts! by Rev. Evelyn MorrisonWWW.TALKMAGAZINEONLINE.COM | 25 Th e City of Reading, Th e Redevelopment Authority, and Delaware Valley Development have mounted increased eff orts to build low-income housing on a highly toxic Brownfield/Superfund Site in light of the visible protest of the Citizens, after many 55-gallon drums of PCBs were dis- covered buried ten foot deep in the ground. Th is is the same site that was remediated years earlier. Sadly, 450 African and Latino Families have died of cancers in a six-block radius in the Buttonwood Gateway West area within the last decade. Th ese residential families resided house by house, street by street, directly across the street from the Nuclear Waste dumpsite formerly named American Chain and Cable. Considering CFR 24 economic equity and minority participation regs, there is no minority representation in the proposal phases of, engineering, general contractor, general labor recruitment, nor in any apprenticeships, no minority employment opportunities. However, the underserved African Latino Community will be well represented when the rental application starts and an expectation of the rents to be paid to live on ill-remediated toxic land and in cheap housing. Th e postindustrial toxic wastelands have taken its toll on our African Latino American populations and We Th e People Citizens will not tolerate another generation of death due to environmentally diagnosed cancer. We look forward to working with the City of Reading, as well as, county, state, and federal officials on resolving this environmental/economic dilem- ma for the greater good of the Citizens of Reading, PA Berks County. On a lighter note, did you know that the ostrich has the best sight of all the birds, but the old adage says that they keep their heads buried in the sand. I wonder why? Submitted by: We Th e People Citizens of Reading, Berks County PA Reverend Evelyn W. Morrison, MBA, Chief Advocate Mrs. Sheila Perez, Advocate/Media ResearcherPublicSource: This story was originally published by PublicSource, a news partner of NEXTpittsburgh. PublicSource is a nonprofit media organization delivering local journalism at publicsource.org. You can sign up for their newsletters at publicsource.org/newsletters. As the country and our region grapple with racial inequities highlighted by the pandemic and protests for racial justice, philanthropic organizations are adapting to address the issues. Of more than 200 foundations surveyed nationwide by the Center for Effective Philanthropy [CEP], 80% said they’re revising funding processes to better consider racial equity. Many have also committed funding to communities impacted most by the pandemic. But CEP’s Foundations Respond to Crisis 2020 study gives a note of caution: Success in philanthropy will depend on follow-through in a field where priorities quickly shift. At the local level, a nonprofit effectiveness study released by the Program to Aid Citizen Enterprise [PACE] examined funding disparities across Western Pennsylvania. While nonprofit organizations serving diverse communities did best overall in obtaining philanthropic support, the study found that the average grant for organizations serving majority-white communities was nearly twice as large as the average grant for organizations serving communities of color. PACE also found that organizations serving white communities were far more likely to get capacity-building support from foundations to make their operations more effective and sustainable. Thomas Agnew, co-founder of BOOM Concepts in Pittsburgh, says he’s noticed positive changes in recent years. More attention seems to be paid to equity — something that’s long overdue — but he also worries that the complicated nature of grant applications, coupled with a need for better outreach, means that funding isn’t getting to those who could benefit most. “I think people are trying,” says Agnew, whose organization focuses on artistic development and entrepreneurship. “But it still has to get better.” Meanwhile, several Pittsburgh-based foundations say they have examined their practices, including outreach and streamlining of applications, to increase support for historically disadvantaged communities. Carmen Anderson, vice president of equity and research at The Heinz Endowments*, says it’s crucial for foundations to listen to the communities they serve and take steps to address unmet needs. “We know that many of the issues we wrestle with are not new,” Anderson says. “They have a historical context.” A NEED FOR OUTREACH While the pandemic and protests sparked by the murder of George Floyd in Minneapolis accelerated talks about racial inequity, it’s not a new conversation in philanthropy. In 2018, for instance, the Greater Pittsburgh Arts Council found that few funders had specific art-focused grant programs for small budget organizations, emerging organizations and organizations of color, according to its Racial Equity and Arts Funding report. Mitch Swain, CEO of the council, says he’s seen more funders since then making a conscious effort to include racial equity and racial justice questions in their applications. He’s also seen an increase in grants and funding opportunities for organizations in communities of color. But there was still a disconnect. “Funders weren’t making the extra efforts to increase awareness of the programs that they have available,” Swain says. “If you really want to build outreach to the Black arts community, you have to get to know them and you have to work with people that are known within that Black community.” Justin Laing, the principal consultant of Hillombo Consulting and a former senior program officer of arts and culture for The Heinz Endowments, says that over the years he’s seen more foundations trying to bridge equity gaps. That includes more foundations hiring Black, Hispanic and indigenous people from smaller organizations to work as program officers to help reach organizations they weren’t before. But predominantly white organizations have the advantage of relationships with foundations that stretch back decades. “With the larger symphony, opera, ballet or major presenter organizations, like the Cultural Trust, they are going to maybe even have relationships with board members on the foundation,” Laing says. “The local, Black-led organization is lucky if they even know a program officer.” Increasing outreach to smaller organizations and organizations led and serving people of color is an ongoing goal of The Pittsburgh Foundation, says Michelle McMurray, the foundation’s vice president of program and community engagement. When the foundation started collecting data in Thomas Agnew, Co-founder of BOOM Concepts, photo by Michael Bagnato to Address Racial Inequities How Local Foundations are Changing 26 | TALK MAGAZINE • SUMMER 20212015 to better understand their support for organizations led by people of color, they found that their numbers were neither reflective of where they thought they were nor where they wanted to be. McMurray says the foundation started reaching out to smaller organizations to try to break down barriers and help fund organizations and communities they weren’t reaching. “We really have to listen to and talk to the people who are most impacted by the decisions that we make,” McMurray says. “And so, a core part of our strategy is the data, which is kind of a point of reflection, but it’s also really being intentional about being in relationships with organizations that are not benefiting from our organization’s resources.” Tim Reeves, senior communications officer at the Richard King Mellon Foundation, says in an emailed response that Floyd’s murder last May prompted the foundation to evaluate its support for Black communities. Staff reached out to more than 50 Black leaders and organizations to ask a key question: “What else can we be doing at this important moment?” Those conversations helped inform a recently released 10-year strategic plan as well as new funding for Black communities, Reeves says. David Roger, president of The Hillman Family Foundations, says the past year prompted the foundation to once again evaluate whether it was really listening to the needs of the surrounding communities and how it could better empower and support the organizations and leaders that were serving those communities. “We’ve worked in multiple ways to solicit feedback on what must be done to ensure that racial and social justice are the underlying fabric in our efforts aimed at economic recovery from COVID,” Roger says in a statement. “We know that open, honest dialogue on difficult issues on race, justice and the community’s response is always important, but more so right now.” APPLICATIONS AS A BARRIER The pandemic also highlighted the lack of access and resources that some communities had to technology. According to Swain, this results in grant applications that might not be easy to access or navigate. “I think there have been some assumptions that everyone has access to this stuff,” Swain says. More than half of the foundations surveyed nationally by CEP said they had revised their grant application process to expand their reach. Agnew says requirements and language used in applications can be intimidating to organizations applying for the first time. “You have to not get bogged down by the writing and explaining how your project fits the grant, he says. “For a lot of people, it’s really hard to do that.” Anderson says The Heinz Endowments has been working to address technical barriers to grant applications with solutions that could include things like streamlining the process and providing technical support. Roger says the Hillman Family Foundations has already been working to improve its application process, recognizing that what might seem straightforward to them might be a barrier for an organization that’s never approached a foundation before. The Pittsburgh Foundation took similar steps to reduce funding barriers. “In short, we were trying to figure out every way that we could be intentional and create a strategy to get support out and to get it out quickly,” President and CEO Lisa Schroeder says. WWW.TALKMAGAZINEONLINE.COM | 27Next >